Packaging implementation and localisation for Illuma Luxa and Illuma Organic across the Hong Kong market. Led the artwork implementation and coordinated with global teams, suppliers and manufacturing partners throughout production.
GLOBAL PACKAGING SYSTEMS • REGULATED FMCG • INFANT NUTRITION
THE CHALLENGELaunch two global infant nutrition product ranges into the Hong Kong market while ensuring full compliance with local regulatory standards, multilingual requirements, production constraints, and global brand consistency across multiple pack formats and sizes.
THE APPROACHTHE OUTCOMEDelivered compliant, production-ready packaging systems for the first Hong Kong rollout of Illuma Luxa and Illuma Organic. Successfully coordinated localisation, regulatory adaptation, and manufacturing implementation while maintaining global brand consistency and premium shelf presence across all product variations.

Localisation and adaptation of global packaging systems for the Hong Kong market.

Managed RSA requirements, multilingual compliance updates, nutritional information, and legal packaging standards.

Coordinated factory drawings, barcode systems, colour approvals, print production, and manufacturing rollout.

Worked collaboratively across Marketing, Regulatory, Colour Standards, suppliers, and production teams globally.